By HaWa · Updated July 23, 2026
› What HaWa does (and does not) for SEO
At generation time, HaWa’s SEO tools pressure basic markup: a document
<title> from the business name, html lang, and image alt checks in the quality pipeline. That is hygiene — not a keyword-rank dashboard.There is no customer meta-description / OG CMS for generated sites today, and customer sites are not listed in HaWa’s public sitemap. You still win local search with accurate copy, Google Business Profile (GBP), reviews, and citations — work that lives mostly outside the page builder.
› On-page SEO checklist
Do these in the website editor after generation — AI drafts phrases; you make them locally accurate.
- ☐H1 states the primary offer + location cue when relevant (e.g., “Roof repair in Tampa”).
- ☐Browser/document title is specific — not just “Home” or a placeholder.
- ☐First screen answers who you help and what to do next (call / quote / book).
- ☐Services are named the way customers search (not only internal jargon).
- ☐City / neighborhood / service-area language matches where you actually work.
- ☐Images have descriptive alt text (especially project photos).
- ☐Phone and address (or service area) appear as visible text, not only in a logo.
- ☐One clear primary CTA — avoid three competing “Learn more” buttons.
› Local SEO checklist (off-site + GBP)
- ☐Google Business Profile categories and service list match the website.
- ☐NAP (name, address, phone) is identical across GBP, site, and major directories.
- ☐GBP posts or photos updated monthly so the profile does not look abandoned.
- ☐Ask for reviews after completed jobs; reply to every review.
- ☐Embed or link Maps / directions if you have a storefront customers visit.
- ☐Do not create thin “city spam” pages for places you never serve.
› A one-week SEO sprint for a new HaWa site
- 1
Day 1 — Generate and name the offer correctly
Use the AI generator with your real city and services in the brief. Pick industry guidance from industries if you need section ideas (contractors lean local; consultants lean niche keywords). - 2
Day 2 — Align GBP and the page
Copy your primary category and top services from GBP into on-page copy. Mismatches confuse both Google and humans. - 3
Day 3 — Publish on a real hostname
Connect a custom domain with Premium so citations and GBP can point at a stable URL you control. - 4
Day 4–7 — Earn signals, don’t fake them
Request reviews, share the URL in email signatures and invoices, and fix any soft 404s (wrong phone, closed hours). Skip buying links.
Honest limit
HaWa will not “guarantee rankings.” Foundations + local reputation beat keyword stuffing. If you need schema markup beyond what generation provides, treat it as an expert add-on — there is no self-serve schema builder in the editor today.